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lesser known victories
Philadelphia soul < marketing campaign
When you’re selling football to the Philly faithful and you’re not the E-A-G-L-E-S, you have to show some serious attitude. This swagger heavy campaign for Philadelphia’s Arena Football team doesn’t hold back, with the theme “We Got This.” More than just advertising, it covers everything from social media, sales, promotions, t-shirts, tickets, programs, and the game day fan experience. (Oh, and they made it to the Arena Bowl that year. Soo…We “Almost” Got This.)
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